Do Business Degrees In Photography Work?

Most photography schools offer business degrees in photography but many photographers wonder whether such a course is useful or not. Photography is not just a form of art but it is a science and business at the same time. To become a successful photographer, you need to know the creative and scientific aspects of photography so that you can create wonderful photographs. However, you also need good business knowledge to sell these photographs. If you have noticed, most of the masterpiece photographs were never sold!

In photography interviews and many discussion forums, you can see many people claiming that photography is a passion for them but this passion is not enough to generate sales. Many photographers fail because they can't distinguish their passion for photography and the need to sell those pictures.

As an amateur photographer, you probably shoot almost every subject but for professional photography this idea will not work out. You need to choose your niche because the customers come to photographers who cater some of the most specific subjects. A good photography course will help you to choose the right niche and market yourself in that niche.

For a good business photography degree, marketing techniques are the major part of its curriculum.

Market Research- Market research is something that you learn in a photography business degree. You will research and find out the niches that are currently on demand. For different photography niches, different level of investment and time is required. With market research, you can choose a niche that suits you the best.

Presentation- Stock photography and wedding photography are two famous niches in professional photography. However, the marketing and sales procedure for both is completely different. It is very hard for a stock photographer to succeed in wedding photography with the marketing techniques that he/she uses for stock.

In wedding photography, clicking photographs are just a part of the job but everything from your costumes to the presentation (photo albums) are very important. For stock photography, your personality and presentation has nothing to do with selling photographs but other elements such as key wording and various licenses do.

Marketing- Marketing tools in photography business have changed a lot in the last decade. A personal website, social media profile and a blog ensures your presence on internet. However, it is imperative to learn how to market yourself through these new media platforms. Traditional marketing tools such as business cards and gifts also work well. A good course will teach you how to use these techniques for your success.

There is no doubt that a professional photography business degree from any of the well-known photography schools can be the best resource for any photographer's marketing success. A successful photographer should not only learn to click masterpiece pictures but also how to sell them. With the right marketing techniques, photography is one of the safest career that someone can opt and the creative side of it is fascinating.

How To Make More Money From Digital Photography Online

This is a question that all photography lovers will ask themselves at some time or another. Even professional digital photographers will at some point need to have a think about where their photography businesses is going. So the question that needs to be addressed is just how can we make more money from digital photography online.

It doesn't really matter whether you are a professional photographer or an amateur, you only have to spend your time doing what you love most in order to make money from digital photography online, and these following tips will help you make the most out of your photography business.

What you are about to learn will help your business to flourish whether you are selling digital photography online through stock photography sites, or even to your local market place, so let's discover just what you are actually able to do to sell more of your photography work.

1) Do more online marketing.
All of us fail here at some stage or another, so you need to sit down and take a look at where you are at and what you should do to market your photography more effectively. Use a mind map so you can clearly see how your business is currently making money, and focus your marketing efforts on those elements that produce most income. Build a web site around the work that sells most, and then market your web site to a wider market. You may need help from a professional Internet marketer, but you will soon see your photography business grow 10 fold in a very short time.

2) Write an online photography guide.
So you're a great photographer, and have picked up a lot of tricks and useful knowledge along the way, so this could be your chance to put pencil to paper and produce your very own photography online guide. There are so many people out there who are just yearning to learn your photography skills, and the best way to market that guide would be to include it on your brand new web site. Your newly attained marketing skills will also help you to promote the photography guide to a world wide audience, so you can market it for just a couple of bucks. Include a monthly update subscription too, which will allow your income to grow even more.

3) How about giving photography online courses.
Now, have you ever thought about being a teacher? It doesn't sound very glamorous, but apart from just teaching locally you can also get out there on the Internet once again, and offer a step by step digital photography online course. Once again you are able to turn your photography knowledge into something you can share with a very wide audience, and you would be amazed at just how many people are turning to online courses today. You could offer courses from beginners to advanced, and don't forget to include a few lessons about how to make money from digital photography online.

Now as you can see, there is a whole new market out there who not only want to buy your photography work, but also want to learn from you. So just follow my advice, and you will soon have a really thriving photography business.

Weekend Courses - Get The Right Photography Training That You Want

Two-day courses are for those who do not want recognition of a master degree in photography or for those who do not have much time to spend on a regular degree in photography. Most regular courses are designed keeping amateurs and newcomers in mind but for professional photographers, weekend or online courses along with other photography workshops are the best choice. With a weekend photography course, you will learn to combine photography concepts and techniques with a proper understanding of composition.

Basic understanding about the different types of photography is significant when you are looking for a new course because most weekend courses are designed for photographers who are looking for more information on a particular niche. If you are looking for a course that can provide you with the general insight to photography techniques such as editing, lighting, composition, exposure, light and shade, a beginner level course is the best deal.

There are many streams of photography such as:

Commercial- In commercial photography, your basic job is to click pictures that can be used in various marketing tools such as the company's website, brochures and other marketing materials. You are limited to click pictures of the company's employees or products but chances for exploring your creativity are almost limitless. If this type of photography fascinates you, you should look for a course that leaves you with more insights on this niche.

Fashion - In fashion photography, you will be mostly involved with promoting yourself and picture taking is just a part of your job because the competition is quite tough in this industry. For a fashion photographer, good communication skills and marketing skills are must have skills. Good courses usually deal with portfolio creation and management, marketing techniques, business promotion, studio techniques, communicating with model and photography tools. Normal Digital photography tools are not commonly used in fashion photography studios but custom cameras and tools are commonly used.

Medical Photography- Medical photography mostly deals with clicking pictures of human organs as well as various hospital settings.

Forensic Photography- For a crime scene photographer, attention to detail is the most desirable skill. Even the smallest piece of object and mark is important in forensic photography so you should be equipped with necessary tools.

Photojournalism- News photography is the common form of photojournalism but these days, there are individual photographers who work on specific assignments as freelancers.

Wedding- Gone were the days when wedding photography was not taken seriously. Today, this is one of the most desirable streams of photography where a lot of money and fame is involved. If you have noticed, the niche is becoming competitive day by day.

Wildlife- Wildlife photography demands reasonable level of knowledge about animals, insects, plants and ecosystems. You can find plenty of courses offered in this niche.

Underwater- Marine photography is a great profession, especially for those who love scuba diving.

All these photography niches use different types of cameras and other equipments. Go for weekend courses that help you to improve your skills in your favorite photography niche.

Starting a Photography Business Will Be Easier With These 30 Free Tips

When you're a keen photographer and you have the desire to spend your working life doing something you enjoy such as photography, it would be a shame if you didn't pursue it further wouldn't it? You really don't have to join an institution or pay thousands of dollars to get started either. You simply need the passion to learn and persist. Most great photographers who rely on their trade to survive don't even know they have these traits because they love what they do and they simply can't stop.

It's true that there is wealth to be made in photography and I'm not going to down play that or make a pitch to the opposite because in every case, it's been up to the individual. Meaning - it depends on what mode of photography they choose, how much time they put into the business, do they have a commercial bent, are they more artistic than usual etc. All these points come into play when success in a photography business or studio is questioned.

I don't want to create any false hopes by that last paragraph because success will require some hard work, tolerance and patience. These next thirty tips should help you along the way. There is more detail available on this subject matter at the link at the bottom of this page.

Where can I obtain information on building a photography business?

1. Always do some extensive research before starting out a career with your own photography business so that you understand the pros and cons involved. Some ideas include subscribing to a good magazine related to the photographic industry such as Professional Photographer, Camera Arts and Photo District News. Besides that, the internet is the biggest source of information and can provide you with a plethora of career opportunities or even more information on starting a photography business.

At which level do you want to start your photography business?

2. This is the trickiest question that a person interested in starting a business encounters. It is very important to decide what kind of photography business you want so that the relevant requirements and (sometimes) finance can be muscled up.

When is the best time to start a fully-fledged photography business?

3. After deciding on what you need and any extra necessary equipment that is needed to set up the basic infrastructure, you will need to consider carefully your main tool - the camera, be it digital or film. You must also consider carefully a reliable, high-quality PC and good relevant software to manipulate your photographs with special effects. If the business is being undertaken on a massive scale then maybe a developing lab needs to be planned and established.

o What kind of venues will yield real income to your business?

4. A newly established business in photography requires an assured location or a beat (working locally), as in journalism. For instance, wedding photography, sports related photography or developmental photography. Once established, business can also be diversified into many more fields.

o Building a photography portfolio

5. It is always important to compile a good portfolio as far as photography is concerned. A portfolio must contain a collection of pertinent photographic work that you believe to be impressive. Make sure that photographs are unusual in character and are from diverse fields. Your portfolio must be able to impress the client in the very first meeting.

6. Don't keep all the photographs that you have in your possession. Only keep your best work in the folder so that you don't embarrass yourself or find yourself having to explain photographs that aren't relevant.

7. Showcase spontaneous photos that you believe are of good quality. You'd be surprised how many people respond favorably to peoples expressions when they are good shots.

Basic apparatus required

8. A canvas background of at minimum 7-9 foot and the background colors should be either navy or white as minimum requirements to start with; a well-branded studio lights system such as that of Norman & Speedtron; certified picture manipulation software such as Photoshop, Corel Paint Shop, etc.

Is there a need for establishing a makeup studio as part of your photo studio?

9. Makeup and photography often go hand in hand. Wherever makeup is involved it is often referred to as trick photography because makeup is capable of completely transforming an individual's personality, and sometimes relevance to a product in the case of advertising photography.

What kind of photo-editing software available in the market?

10. Photo-editing software through which special effects and complete changes to a photo are possible and can also often save the need for a re shoot.

11. Some of the photo-editing software that are popular includes Photoshop CS; Photoshop Light room, iPhoto, i View Multimedia, MediaPro, ACDSee, Corel and Picasa.

Is storage and treatment of photographs crucial in building photography business?

12. Never adopt laxity while handling or archiving photographs. You will regret it later. Storage and access efficiency will either improve or frustrate your working environment. Often older photos become more valuable with time.

How can be photographs be preserved easily apart from the conventional method?

13. Today's cameras are highly versatile and will allow downloads and transfers from highly surprising devices including your mobile but pictures can also be stored on a CD's, USB's and DVD's too.

o Choosing a Camera

14. Stick to w ell known brand. The level of mega pixel offered and quality of the zooming facility must be looked into carefully. I have my favorites but there are many equally as good as mine.

15. Most of the cameras are compatible with computers and printers and moreover, because we now use memory sticks, we are truly free to operate unencumbered.

o What kind of a website does a person need to have?

16. Your collection of photographs must be properly classified under different categories. Visual appearance of your website will do wonders for your business so take consider setting up one with semi automation where the maintenance and hard work is done for you like photostockplus.

17. Remember to constantly upgrade and maintain your website so that each time people come across your website, they will find fine something new and interesting.

o Copyright of your photographs

18. Copyright is the right protects the person who owns or who took the photographs. A wise exercise if you are looking to use some stock houses for commercial purposes.

o Why is a business card helpful?

19. In every business, visiting cards are helpful. It is extremely useful in for people to contact you after your first meeting. It must contain all your contact details. If you're a photographer, a clever impressive graphic or a picture of yourself with your equipment is best. Your contact number or email must be easy to read. I have seen cards that have large names and pictures and the phone numbers are so small they are difficult to read. Ridiculous! Make your phone number the largest thing on the card - that's what most people will use it for.

o Which things must be kept in mind while you plan to build a wedding photography business?

20. Wedding Photography is almost another art unto itself. There are many things to remember for a truly successful wedding shoot. I have prepared another article to deal with this in more detail and it's all about --Wedding Photography. --

o Advantage of assignment photography

21. Assignment photography is that branch of photography where a person is engaged or consigned to capture shots of something impressive and extraordinary, such as in the case of advertising or portrait photography; this can provide you a stable income after you've learned the ropes.

o Advantage of stock photography

22. Stock photography is that branch of photography where there is an accumulated stock of photographs which can be sold to interested buyers, designers, adverting agencies etc. This can be a slow haul but if your pictures are well thought out, it can be the source of an ongoing income. --My favorite is istockphotos--.

o Other places where you can sell your photographic collection?

23. Art shows are the perfect platform from where your creativity and work will be really appreciated because at such places you will find some niche customers that have a sharp eye for real talent. Such places have been known to bring instant fame.

24. Winter Park Art Show at Orlando, Oklahoma City Festival of the Arts, Old Town Art Show; Chicago, Boston Mills Art Show; Peninsula, Ohio, Similar art shows are held in different parts of the world and they are easy to find on the net. Simply do a Google search for "photography art show" and the name of the country you are in after adding the plus sign like this; "photography art show"+ Sweden

o Prices to be charged from the clients

25. In the initial stages of your business, don't try to charge exorbitant amounts otherwise it will give the wrong impression and you will perhaps lose a valuable long term customer. Tread slowly. Ring other photographers and research. Five phone calls should do it.

Marketing your photography business

26. You must try to market your work at relevant places. Photographs can also be published over the internet. Publication over the internet will increase customer enquiry. Don't forget to search for suitable local markets and get the snaps printed in a local journal or newspaper and always display your contact number prominently - always!

27. Establishing and popularizing a business is a tough call but if you adopt a proper marketing strategy. Today, Advertising is one of the most popular mediums of promoting. Ads can be placed on websites, online telephone directories, newspapers and magazines, etc. Research the right mediums before you rush in. Sometimes good deals get in the way of recognizing the right advertising vehicle.

28. You can develop a website of your own to effectively promote your photography business but one thing that must be kept in mind is never forget to include a testimonial section and gauge the response of the people visiting the website. Let them make comments.

o Career prospects in photo journalism

29. Individuals interested in setting up a photography business can begin their career by becoming a photo journalist. Appealing and unusual photographs can be supplied to newspapers, magazines, websites and the photography business is booming to such an extent that even international media organizations will offer you good money in return for rare and high-quality photographs.

30. Mainstream photographers are engaged in TV, parcels and copy services, newspapers, magazines and sketch photography. There are many more jobs also related to photography than there ever was previously and because of the diversity and flexibility of digital photography, more respect has been attached to this profession. Some of the avenues in photography apart from business are Journalism, Graphic arts, Advertising, DTP jobs, Publications and Motion Picture creation.

Go and make yourself a hot beverage and a have a long think about where you're going to start, that is, if you haven't already started.

Discover Photography: The Art of the Image

Since the time of Stone Age Man, when images of the animals and men hunting were first used to decorate the walls of cave, we have been fascinated by the captured image. Although it was not until the invention of photography that truly made this fascination into an art form that everyone could enjoy regardless of artistic ability. People all over the world take pictures of themselves, relatives and friends, pets and landscapes whether or not there is a particular circumstance or reason for doing so. But how much do we actually know when it comes to photography? Below are some of the different kinds of photography that will help us learn more about the different ways of taking photographs.

Amateur Photography has grown in recent years with the advent of cheep digital cameras and this digital photography that has become easily accessible to the amateur due to the low cost of both equipment and reproduction of the images, that we will have a brief look at in this article.

Black and White or Monochrome Photography

The first are to consider is black and white or monochrome photography. This is not simply presenting an image in black and white. Black and white photography explores the contour and character, tone and texture, the aesthetic art and beauty of the subject. The two components of black and white photography that give depth and feeling to the image are the shadows and highlights, if we learn to use them then we can create great images.

Colour sometimes obscures the texture and form of subjects, it draws our attention the way flowers attract insects and birds, and ripe fruit catches your eye on a tree. Sometimes that's what we want, but black and white can emphasise the texture of the subject.

The variety of ways that different colours convert to different greys means that you can have quite fine control over just what parts of your picture will be light and dark, in addition to lighting levels. The absence of light can be as important as the highlights. Good deep shadows can give a depth and solidity to an image. It allows us to separate out the effects of colour and luminosity, put another way black and white photography allows us to use colour more effectively.

Action Photography

Action Photography may be where the photographer takes pictures of sporting event, or of children playing, anything intact where there is movement. Either set the shutter speed to freeze the action or try a slower shutter speed to blur the movement. This blur effect can create the sense of drama and movement. If the subject is moving across the frame try to track the subject, this is called panning, the effect once perfected is the subject is sharp but the background has the movement blur giving the impression of speed.

Shooting Action Shots of Athletes, people and animals in motion, and other moving objects create wonderful photo opportunities. However, capturing fast action on a digital camera can be challenging.

Certain settings on many digital cameras allow photographers to photograph action in a point-and-shoot mode specifically designed for moving subjects. Other times it is up to the photographer to manipulate the digital camera to achieve the best possible photos.

Digital cameras with less shutter lag capture better action shots. Regardless of your camera's specifications, you can further minimize shutter lag by pre-focusing before you snap the picture. To do this, hold down the shutter button halfway and then once the camera has focused; press it down all the way to take the shot.

Fast shutter speed allows photographers to capture great shots of moving subjects. If your digital camera supports a slower shutter speed, it is still possible for you to shoot some wonderful action shots. It may take some practice, but try panning the camera, keeping the lens on the subject's action.

Shoot in continuous mode if it is available to you. You might feel like the paparazzi when you first get started, but you will love how this quick mode doesn't let you miss a shot! Digital cameras that support continuous shooting work nicely for action shots because they are able to write all the photos to memory at the same time instead of one by one.

Anticipate the action and position yourself accordingly. If you are shooting sports, camp out by the goal line or find a good location where you can get clear shots of the athletes.

Invest in a good lens. Many action shots will benefit most from a digital camera with a 200mm lens, though you can interchange lenses for different effects. Zoom lenses work wonders for sports action shots.

Aerial Photography

Aerial Photography is best if you want to photograph a landscape or cityscape. Sadly we can't all afford to have our own helicopter, but great effects can be achieved from the top of tall buildings, bridges or mountains. So although true aerial photography may be out of reach, we can still have the illusion of aerial photography.

Travel Photography

Travel Photography is not just about your holiday snaps. It is about capturing something of the feel, the emotion, the essence of a place. It is about telling the story of the people and the landscape; it captures the mood and the setting. But you don't need expensive foreign holidays; travel photography can be your record of the next town or city or even neighbourhood. As a is an exciting local city for me to explore, but with the added advantage that it is not far to travel to.

When photographing people in their local context there are a number of techniques that I try to use but keep in mind the principle of treating people with respect.

I've already talked about making shots contextual but one great way to do this is to think about what's in the background behind the people you're photographing. Ideally you want something that's not too distracting but that adds to the context of the place you're shooting in. Another technique for shooting shots of people that ignores the 'contextual' rule is to find a brightly lit position with a dark background. This can really help the face you're shooting to pop out and capture the viewer's attention.

Some of the best shots I've taken of people while traveling have been where I've tightly frames people's faces. This means either getting in close to the person or having and using a good zoom lens.

Go for natural (un-posed shots) - While sometimes the posed shots can work quite well they can also lack a certain authenticity. Photograph your subject doing something from their normal daily life, at work, the marketplace, home, or just crossing the street etc.

Most of the shots I've taken of people over the years while traveling have been of single subjects alone in the shot. This is partly just my style but is something I've become quite aware of in the last few months. Adding a second person into an image takes a photo into a different place. No longer is the shot just about a person and their environment but it somehow becomes relational. The viewer of the photo begins to wonder about the relationship and a new layer is added to your image.

Quite often it's the shots of people dressed in national costume that tend to attract photographers when traveling. While these shots can be very effective I wonder if they are always really representative of a culture. Quite often these people have dressed up especially for a show or tourist attraction and the majority of people in that country look quite different. Mix up the types, gender and ages of the people you take photos of and you can end up with a very effective collage of faces of a country.

It goes against the nature of most travel photography which is usually very fast and spontaneous, but if you can spend time with people, if you have the opportunity to sit with a person for a longer period of time and photograph them in a more extended manner this enables you to tell the story of the individual and can lead to some wonderful sequences of shots using different photographic techniques, lenses and situations, while the person becomes more relaxed around the camera.

Keep your camera to the eye for taking those spontaneous shots between the more posed ones. It's amazing what images that you can find when the person isn't 'ready' for you to shoot. These shots often include people interacting with others or expressing true emotion. I find setting my camera to continuous shooting mode often leads to some wonderful candid shots. If conditions permit don't replace your lens cap until you pack your camera away.

When it comes to choosing lens, I find that a focal length between 24mm and 135mm is a good range to work with. Going for wide angle lenses can also produce interesting shots but you will often find that they do distort your subject's face a little. Choosing a longer focal length can be useful for putting your subjects a little more at ease.

Underwater Photography

Underwater Photography has become more accessible with the advent of cheep underwater cameras. Whether you intend to take photograph in a pool, lake, river, or the sea underwater photography can be one of the most exciting and rewarding things to do.

The difficulties you encounter when in shooting underwater can be summed up in one word, "limitation." Communication and travel below the surface are limited. Natural light and visibility are limited. How you tackle these limitations depends on your skill underwater and your photographic equipment.

However the most important advice you can receive has little to do with photography, and everything to do with your safety. A watery environment can be a dangerous one, even if it is a swimming pool. No photograph is worth your life. Depending on the type of underwater photography you wish to practise, you must first acquire the appropriate specialised knowledge and training, and obtain certification from a qualified instructor. This applies to every aspect of underwater activity, from basic swimming skills to advanced sub aqua diving techniques.

This list is by no means exhaustive; they are just some of the various types of photography you can discover. There are so many other forms of photography from infrared to medical, street, landscape, portrait, macro and Panoramic photography. Photographic work can be divided into dozens of categories, many with lots of sub-categories. But for now, just go and have fun with your camera and discover the joy of photographing you chosen subject!

Specialized Types of Photography

This article is about various types of specialized photography.

Photography and camera is an indispensable part of modern living. The number of people who has never taken a photo or touch a camera before is very low. Camera has also evolved tremendously. It seems only not too long ago that digital SLR cameras are a luxury. During those days, there are only traditional film typed cameras. Nowadays, digital compact and SLR cameras are the norm. Now, traditional SLR and compact cameras are things and products of the past.

Photography is much more than just for shooting scenery when one is on vacation. It has many specialized usages and applications. Below listed are some of the more specialized applications of photography and cameras:

1. Underwater Photography. This is not only a specialized type of photography, it is also a highly demanding one. The photographer needs to be a good scuba diver, swimmer and photographer all at the same time. Such a person is very hard to come by. Special equipments are also required for this type of photography.

2. Dental Photography. This type of photography is used by dentists. Like underwater photography, special equipments is need for this type of photography.

3. Jewelry Photography. This is the photographing of jewelries in the most appealing and stylish manner. It is often a type of advertising photography. The photographs of jewelry are often used in advertising and promotional publications and materials. This is also a form of product photography.

There are many more types of specialized photography. However, their coverage is not within the scope of this article.

Thank you for reading.

Photography - One Picture is Worth a Thousand Words

Commercial Photography - what is it? It is probably best defined as any photography to which money exchanges hands. In this light money could be paid for the subject of the photograph or the photograph itself. Wholesale, retail, and professional uses of photography would fall under this definition. Commercial Photography can be split into different categories:

Advertising Photography: Photographs are taken for the purpose to illustrate and/or sell a service or product. If you are an advertising agency, design firm or in-house corporate design team you do best if you have a good selection of professional photographers to choose from.

Fashion and Glamour Photography: This type of photography usually incorporates models. Fashion photography emphasizes the clothes or product, glamour emphasizes the model. Glamour photography is popular in advertising and in men's magazines. Models in glamour photography may be nude, but this is not always the case.

Food Photography: Used for editorial, packaging or advertising. Food photography is similar to still life photography, but requires special skills as high quality cameras and lenses, different filters, certain computer software and so on.

Photojournalism: Photographs made in this context are accepted as a documentation of a news story. We see them every day in the magazines and newspapers. Have you ever asked yourself what it needs to take apicture like you see them in a glossy fashion magazine?

Portrait and Wedding Photography: It is a major commercial endeavor that supports the bulk of the efforts for many photography studios or independent photographers. You definitely don't want that these photographs are not looking good! It's on of your most important day! Portraits are also a popular item and it takes a pretty good photographer to catch this certain smile, the glance, the typical look on the face. It's not the photographer in a mall who takes the best shots. Professional photographers take up to 150 different pictures in color, black and white or sepia and out of this amount they take the 20 best which will be presented to you.

Fine Art Photography: Artistic Photographs which are taken to fulfill a vision, and will be reproduced to be sold directly to the customer. Fine Art Photography can be found at exhibitions, at a museum or in our directory.

Landscape Photography: Photographs of different locations made to be sold as postcards, for calendars, as posters and for touristic purposes.
Wildlife Photography: It is capturing all kinds of interesting animals in action, such as in eating, fighting, or in flight. The techniques of wildlife photography differ greatly from those used in landscape photography. In wildlife photography wide apertures are used to achieve a fast shutter speed, freeze the subject's motion, and blur the backgrounds, while landscape photographers prefer small apertures. Wildlife is also usually shot with long telephoto lenses from a great distance; the use of such telephoto lenses frequently necessitates the use of a tripod (since the longer the lens, the harder it is to handhold). Many wildlife photographers use blinds or camouflage.

This was a small summary of some photography styles which are supposed to be the most important ones. The market for photographic services is very big and not everyone who owns an expensive camera can call himself a professional photographer. If you need photographs for self-fulfillment or for commercial purposes you deserve the best professional photographer. And it is possible.

Digital Schools For Photography - How To Choose The Right One?

Digital schools for photography are emerging each day with various fee structure and courses. Earlier, photography was not a profession for everyone due to the huge expenses allied with films and its processing. There was not a huge market to sell someone's photographs but today, clicking and sharing your photographs with the world just requires a good digital camera and a personal computer. Photography has stretched out into several streams and the equipments used in the photography industry are constantly changing.

Choosing the right school is the most important decision before you venture out in this field. For beginners and professional photographers; there are several courses available that can improve their knowledge and skills. Some tips for choosing a good photography school are:

General Photography Courses vs Specialized Courses- General photography courses usually target students who want to get an overall idea about photography. These courses usually cover topics such as exposure, composition and lighting techniques. These courses give you an outlook of the types of photography and how to advance in photography career. General Photography Courses are ideal for those who want to learn photography from scratch. However, if you are a photographer with basic knowledge in various photography techniques, a specialized course can be the best choice for you.

Photo Editing Software- Even though Adobe Photoshop is the most famous photo editing software, there are plenty of specialized softwares that can make your digital photography experience even better. When you approach photography as a career, a significant level of knowledge is required in photo editing softwares as well. Make sure to choose a course that offer basic photo editing classes as well.

Certification- Many institutes claim that their certificate is recognized by various organizations. However, check the value of these certificates before enrolling for a course. If you are a successful photographer, certificates may not be much of a help but for beginners, a good photography certificate can be an added advantage.

Fee- It is not necessary that you learn more if you pay more. There are many colleges that charge you a hefty sum but the course may not be actually worth it. Ask for the course curriculum and compare it with other institute's curriculum so that it will be easier for you to find out a better idea about these courses. If you find that a particular institute's fee is not worth it, move on and enroll for a better course.

Curriculum- Photography is an art as well as a science. A good photographer should know the artistic and scientific sides of photography for achieving a successful career. Make sure that your course covers the necessary scientific aspects of digital photography and editing.

It is not necessary that you should choose photography schools that offer you a university diploma or degree. There are online schools that offer digital trainings. These courses also work pretty well if you are willing to learn and practice what you learn in the course.

5 Great Online Photography Classes

Are you interested in learning about photography, but are not sure where to begin? Are you limited for time, and want to find a class that will fit your busy schedule? What if I tell you that there are several online photography classes available for you that will allow you to learn on your own time and fit your budget.

If you are really looking to learn photography, here are 5 of the best courses available to you:

1. BetterPhoto

Whether you are looking to become a professional photographer or just looking to take better pictures, you will find whatever you need at BetterPhoto. Classes are taught by professionals and allow you to get as involved and experienced as you would like. Learn everything from the fundamentals to how to create the right composition and find just the right lighting for your images. Courses are available in 4 or 8-week sessions and divided into different skill levels.

2. Not Your Normal Photography

If you are looking for something a little more flexible, Not Your Normal Photography offers a free E-Book and free 6-day E-course. You can learn how to find the right markets for your photos while developing your own style of photography. The online photography classes available to you can provide not only real experience, but also help provide a great second income.

3. New York Institute of Photography

If you are serious about learning photography in order to become a professional, check out the New York Institute of Photography. Begun in 1910, it is one of the oldest and largest schools of photography and now offers virtual classes. Even listen to some lectures on podcast. No matter what you are looking for, the New York Institute has the experience to help you achieve your dreams. They have helped thousands of students develop their individual potential.

4. Picture Perfect School of Photography

Digital Film/Photography Courses are available in 4 or 8-week sessions. Classes are available in Wildlife Photography, Portraits, Lighting, Color Usage and many other subjects. Learn how to take pictures of food, flowers, pets and numerous other subjects. You will only be limited by your imagination once you learn the secrets of great photography. Even learn how to develop your own photos in a darkroom.

5. Photography Institute

If you are looking for a professional course with an economical price, check out the Photography Institute. You can receive your own diploma in photography with experience in new cutting-edge styles and designs. For under $1000 you can have professional training and learn a field which can provide you with an income for the rest of your life.

If you truly have a passion for photography, you owe it to yourself to check out these online photography classes! The only thing holding you back is you!

Learn Digital Photography - Back to the Basics With Books

You can call it the digital disease of photography or perhaps the death of photography. The reality is that digital has caused a decline in the quality of photography. There are several reasons, one of them being the speed of digital and the resulting lack of thought before the shutter is released. Quick on the draw and not enough careful consideration.

This has been a hobby horse of mine for a few years and some have said get off and stop flogging a dead horse. They may be right and maybe a little wrong. But, there is a solution or rather a number of solutions. The one I want to consider is getting back to basics. In most vocations when skills diminish it's time to get back to basics. This is where the problem lies in digital photography. The bottom line is that in order to learn digital photography you need to learn the basics of photography.

There are two things that need to be done then. Get back to the basics or if you haven't learnt the basics, begin with them. Here is where the big question lies. How do we get back or begin with the basics. The operative word is learning. Learn photography or learn digital photography. Picking up a camera and shooting doesn't make you a photographer. So what do we do? Acquire the skills. This is much easier said than done.

Our current generation is the most fortunate generation as we have the internet and the ability to read, read and read. Again easier said than done. What I would like to suggest is that acquire specific literature i.e. books on photography. The internet is full of them especially electronic downloadable editions. But lets go beyond this and back to the paper books. There are a number I'd consider to be fundamental to any aspiring photographer's library. So here are a few suggestions:

1. The Digital Photography Book by Scott Kelby

Scott Kelby gives you the simple insider tips pros use. It's easy to understand and very simple to apply resulting in great photographs.

2. Understanding Exposure: How to Shoot Great Photographs with a Film or Digital Camera (Updated Edition) by Bryan Peterson

Exposure and how to use aperture and shutter speed always confused me until I read Bryan Peterson's book on exposure. A must have book in your library.

3. The Photographer's Eye: Composition and Design for Better Digital Photos by Michael Freeman

Michael has been around for donkey's years and handles a subject that every digital photographer needs. Composition. By understanding composition your photographs will improve a hundredfold.

4. Learning to See Creatively: Design, Color & Composition in Photography (Updated Edition) by Bryan Peterson

For some of us seeing creatively is a natural ability while with others it's something we need to learn or acquire. This is one of the best books I have read on creativity in photography.

5. Digital Photography Masterclass by Tom Ang

Tom Ang has been around a long time and with this book takes you further along you photographic journey. Great assignments throughout this book. He will take you to a new level.

6. Understanding Shutter Speed: Creative Action and Low-Light Photography Beyond 1/125 Second by Bryan Peterson

This book is linked with his other one on exposure and helps cement your understanding of how to use your shutter speed.

7. Understanding Digital Photography: Techniques for Getting Great Pictures by Bryan Peterson

Getting the shot is what it is all about. Bryan gets you thinking before your press the shutter button too quickly and succumb to the disease of digital. If there was a one man solution to this problem it's Bryan Peterson.

These are just some of my favourite authors and photographers who have enhanced my photography dramatically. By going back to the principles of good photographic composition and learning photography and not just digital photography you'll become a better a more rounded photographer. Don't allow digital to take you backwards. Take the principles of great photography and apply them to digital. Remember, great photographers take great photos using any medium, digital or film. Keep learning and don't stop making great images.

Learning About Photography - The History, Uses And Production of Photography

Learning More About Photography

Photography is the art and process of creating still life pictures by recording radiation on a sensitive medium. This is photographic film, or electronic imaging sensors that can capture the picture. Light is usually used instead of radiation in most cases of photography. When the light is reflected from the objects that are being captured, the objects form a real image on a light sensitive film or plate inside the camera using a timed exposure. This image can then be developed into a visual image for many purposes.

History of Photography

Photography was initially invented in the 19th century. It created a whole new way to capture images instead of using paintings and sculptures. The usable process of photography dates back to the 1820's however when chemical photography was thought of. The first photoetching was produced in 1822 by Nicephore Niepce. He and Louis Daguerre invented a new way to take pictures quicker using silver and chalk. The first ever photo taken of a person was taken in 1839 with the new invention. Negative images were created in 1840 by a man named Talbot; his print is the oldest known negative in existence to this day. The blueprint was developed by John Herschel in 1819 by the use of silver halides. His discovery allowed pictures to be permanent, and made the first glass negative in 1839.

The wet plate collodion process of photography was used widely between 1852 and the late 1860's before the dry plate was introduced. It involved a positive image on glass, positive image on metal, and then the negative that was printed on salt paper. Advancements in photography continued to expand throughout the 19th century. The plates were replaced with film which is used today in 1884. Colors were introduced in 1908 by Gabriel Lippmann who won the Nobel Laureate in Physics for this creation.

Uses of Photography

A lot of people gained interest in photography for many reasons since it has been introduced. One of the biggest uses was for scientists to record and study movements in space, animals, and humans. Artists also gained interest in photography because they like to capture reality, and also turn reality into fantasy by distorting the images that they take creating art from these images for display. The military also uses photography for surveillance and date storage. Everyday people use photography to capture special moments in life, and to preserve those times in the pictures as well as a source for entertainment.

Production of Photography

Amateur production of photography is when photography is done in a not for profit way, and as a hobby. A person who is an amateur might have the skills of a professional, but do not want to turn their photographs into a professional type of work. Commercial production of photography is when the photographer is paid for their photography and used for a number of different things. Some of these things include advertising, fashion, crime scene photography, still life, museums, food, editorial, photojournalism, wedding photography and other professional portraits, landscape, paparazzi, and also wildlife photography. They are then produced in different outlets such as magazines and newspapers. The photographers are usually paid for their work.

Photography has since been a long time hobby and fun activity for people all over the world. There is a deep history involved with photography, many purposes for photography, and a general love of photography all over the world. Photography might not be for everyone, but it is a hobby or job for some. Whether the photographer wants to use their images for themselves or for a profit, photography is something that helps the world go around to this day.

Are There Other Types Of Photography?

As we have discussed there are many avenues open to a professional photographer. Some actually graduate from the world of business into corporate photography. Corporate photography has many facets; it is used for publicity, in the form of advertisements; for public relations, for historical purposes, and for in-house brochures. Some corporate photographers can work for the same company for many years. They cover special events in the companies' history, as well as being as in some cases an important aspect of industrial history. The history of the steamboat, the transition from the Agrarian to the Industrial revolution has all been captured on film.

Not only industrial history but history has been captured on film. War photographers usually by press photographers' have captured history.

In the 1940's Ansel Adam's was probably the best-known American photographer. He captured images of the enforced internment of American citizen's of Japanese descent at the Manzanar War Relocation Center in California. These prints record history in another way as the Photographic Division of the Library of Congress show digital scans of his negatives as well as his prints; this allows a student to study his dark room techniques.

The art of action photography is a specialised art that presents unique challenges, requiring both technical skills in capturing a moving image, as well as knowledge of the activity you are photographing. A sense of timing is vital as well as having the ability to pre-focus. Some types of photography has peak moments, such as the hour before dusk, action photography has peak milliseconds! Your sense of timing has to be well developed to know when this is going to be, because you have to shoot a millisecond before that to give the camera time to actually shoot. This is where knowledge of the activity is very helpful to allow you to anticipate the peak second. However, this is a very specialised aspect of the photography business, your techniques can be improved. Sport photography is easier than moving wildlife, or breaking news stories, as it is more predictable in its outcome. Common sense is fairly important with your positioning, you need an interesting backdrop, as well as a place that allows you to make best use of ambient light, be it also to keep yourself in a position of safety. The Pulitzer Prize for photography is no use to anyone when they are dead. Often these skills can be refined at amateur sporting events, where you do not need a press pass.

Another specialist type of photography is underwater photography, partly because you also need to be a qualified diver and partly because the equipment is specialised. It is possible to take shots underwater, with a normal camera, but amphibious cameras, get better results, unfortunately they are expensive, with a lot of things to learn and the possibility of very expensive repairs. As with action photography this is best left to the specialist and it is not a feasible option, unless you work in this media for the majority of your time. The sea can be a dangerous medium to work in, and it presents special challenges such as night, and wreck photography, as well as drift photography, all of which challenge both your diving skills as well as your technical skills.

Scientific photographers take images of a variety of subjects to illustrate or record scientific or medical data using knowledge of scientific procedures. They typically possess additional knowledge in areas such as engineering, medicine, biology, or chemistry. Often the photography of this type of record is an adjunct to a scientific career.

Assignment photography is the delivery of material for a specific assignment, often with limited appeal. It includes portrait photography, as well as wedding photography. Portrait photographers often have their own studios, as their clients come to them to have a formal portrait photographed. SLR digital cameras are often preferred to do this type of work, as there are more opportunities to "view real timework", you do not have to wait for the negatives to be printed to see if you have created a shadow on the face with a hat. Also they can be retouched, pixel-by-pixel, which means the small time imperfections can be glossed over. The adage the camera does not lie has never been completely true, but in today's world is even less so. A portrait photographer has the opportunity to go out on assignment and covers events such as weddings, and christenings.

Photo Journalism is another branch of photography that covers the breaking of various events; it can be general, on a local paper, covering local events such as school plays etc. International freelancers often cover specific areas such as war photography. Press photographers are often characterized under the banner of "journalism", as they collect, edit and present news material, yet despite this they use images to tell a news story.

It is distinguished from documentary photography, street photography and the photographing of celebrities because they have a timeline in that they tell a story in a chronological order. A narrative to further complete the story nearly always accompanies the work. Implicit to a degree in this type of work is a level of objectivity rather than creativity, as the images are recording real events in real time. For these reasons it differs from a wedding photographer, even though in theory he covers an event in real time and for publication.

A further aspect of photography is the "celebrity" and "Society" photographer. The two are distinguishable, though the person being photographed can fall in both categories. The society photographer may be also a photojournalist himself. In Europe at least the Society photographer, is nearly always of the same class, partly on the ground that they have the "breeding" to cover such events, which may be Wimbledon, or the Melbourne Cup, or even a charity-raising gala. It is implicit that the Photographer has permission to take the photograph. That's quite different to the inherent distaste often applied to the methods used by the celebrity photographer, whilst at the same time the public retain an insatiable desire to be able to see the photographs. Celebrity photographers are often these days called paparazzi, after a famous Italian photographer known for his dogged determination to trail after celebrities, and publish photographs taken in an unguarded moment.

Female Form Photography

I don't think that it's any secret that the female form or body has been attractive to men for many, many moons. Sexual attraction may be the first thing to come to mind, however the female form is something of a wonder and to many an artist and beholder in general. There are many different forms of artwork paying homage to women including Whistlers Mother, Mona Lisa etc. Today of course we can also achieve greatness in art from the still camera.

Female form photography explained -

Female form photography is almost as it suggests. It is the capturing of the female form image while she poses for photographic purposes. There are many competent photographers today with established photography businesses specializing in different modes of female form photography. These modes include both commercial and artistic strands, often both in one.

Why female form photography?

As indicated earlier, female photography is an evergreen topic of interest for men mostly. But just why is it so popular even after so many centuries?? By now, it seems almost all poses and art expressions of a woman have been captured by the camera. However, it is still in vogue! These are the probable reasons for the sustenance of the female form photography:

- A woman's body has been a symbol of reverence for men. A woman has always stood for beauty, truth and purity beyond the reach of men. Capturing those delicate moments in a single expression creates ripples in the photography market.

- The next obvious reason for the added interest is the physical attraction that men have for women. Female anatomy photography is a definite yes for them.

- Last but not least is money. Female photography fetches lots of money. Photographers have been known to become wealthy quickly in this arena. As a result, female nude photographs are always in demand.

However, no matter what the reasons are for the photographer, it is the ultimate affect the photograph captures that is important.

Some female form photography tips

Clothes on or no clothes, females have always been a favorite subject of photography. However, it takes talent and perseverance to get the exact expression that would make your photos world famous. If you need some tips about female form photography, then given below are few start ups that would hopefully help you along.

- Find the right model for your photograph!

Getting a subject for your photograph is a tough job for any photographer - especially if your aim is to take intimate photographs. However, if it is simply facial expressions that matter, then even your mother, daughter, wife or sister would do. It is the expression you want right? I'm sure it would be apparent, that if it involves some degree of nudity, then it is better you hire a professional model who would be more comfortable posing.

- Background for stills

The background needs special attention when it comes to photographing female forms. Viewers usually relate better to a serene setting that matches her delicate lines. Usually, the studio is the best place to do the shoot as you can adjust your settings and be in control of lighting. If outdoor shooting is your interest, then you'll need to be prepared with equipment for highlighting contrasts etc. Hint: A darker background gives better clarity to the female form.

- Lights, Camera, and click....

The lighting is of paramount vitality if you want your images to be perfect. It is always better to have the lighting focused on the female either from behind or the sides. Directly on the face would have two disadvantages; the light on the face would not capture the perfect expression which angled lighting or background lighting would provide. Moreover, light on the face would make any one uncomfortable and promote squinting!

- Keep your distance!

When you are shooting your model, make sure you are away from her!! Use a variety of lenses. Avoid moving in too close when you are capturing the most detailed moments of her face, keeping some distance will help immensely. It would make her feel comfortable and result in better and more diversified expressions.

Female photography gives you immense scope to show off the talent that you have as a photographer. Well, they say "There is a woman behind every man's success". This cliché can't be more appropriate than in this sector of photography!!

Why Not Start Your Own Photography Business?

If you want to start your own photography business, it is a good idea to check what competitors you have in your area or the competition in your style or subject of photography. Have you ever noticed that people's photography skills shine when they take photo's of things they really love and are interested in? A clever way to go about building for yourself a photography business is to start by taking photographs of things you really love, and create your own niche market and perspective in that area, that way you will stand out in the crowd.

All good artists, whatever format they use, project through their art, things that interest them, things that have impacted on them in some way, and they aim to share that same feeling with others viewing their work. It is the differences in art styles, the attention to different details that makes one artist appeal to you more than others. It is these differences that created fame for the artists Monet and Picasso, who painted as they themselves viewed the world, and not as someone else views it.

The most interesting photographs are those that reveal to the onlooker something that they have not seen, felt or heard of before. People are interested in learning how others see the world and that can be achieved through photography. An experienced and talented photographer is able to communicate the feelings that certain landscapes, architecture and events conjure up inside of them through their photos. Many famous photographers have gained popularity from photographs they originally thought wouldn't be that interesting to other people, and have ended up with a photography business from enjoying their hobby rather than from something they had planned. It is both the unusual and the common, that makes an interesting subject for photography, and it is up to the artist to place a particular perspective, or make a statement on that subject through their work.

Many great artists, who are or have been famous, were not born famous; they achieved their position through hard work, by following their inspiration, through perseverance and expressing their passion. People who want to break into the photography business must believe in themselves and their work, they have to think of themselves as an artist, and although they might not be as well known as other artists it does not mean that their work or their talent is of any less worth, it simply means that they are not well known yet.

There are many helpful websites that give tips on photography, and how to start your own photography business. There are even websites that give you ideas on how to sell your photos on different products to people or businesses around the world. If you want to start your own photography business, it is a good idea to begin by researching online on how other people just like you managed to create their business, what they have learnt from their mistakes, and their tips and advice for beginners. Placing your photography on a website will also give you a much greater advantage in being recognised either as an artist or as a business compared to other options that are available.

Passion is contagious, if you are passionate about certain people, music, animals, or foods in life, capture this with your camera, try and express your feelings through your photos, doing this is bound to stir up an interest in and draw people to your work. Maintaining your passion for photography must be sustained throughout your business endeavours because passion is visible, and your work will reflect your attitude. It is wise to seek the help from business coaches, or by following set business plans when you are starting out in a photography business, as this will enable you to concentrate on maintaining your passion and artistic flair for photography throughout the initial challenges

Digital Photography Magazine

Tired of your old film camera and craving for something new? Digital photography is a relatively new genre of photography, gradually overshadowing its older version, film photography, into obscurity. There are marked advantages digital cameras have over film cameras. Well, an lcd monitor is one, post processing adds up to image quality in a drastic way, there's the extensive resolution, and a whole lot more!

So, by now you should be impressed. But what digital camera would be most suitable for you? And how would you prepare yourself? Well, one good thing is purchasing a digital photography magazine!

Photography magazines are fairly affordable, considering their quality and its content, which would really prompt one to purchase a digital camera in no time. Some of its essential content includes:

Tips for just about anything about photography.

May it be about an accessory, way of shooting, setting tricks, and the like, photography magazines really gives its readers an edge, coming from actual photography experts. You would discover how to use your camera better and how to utilize its features with digital photography magazine's step by step guide. Aside from the in-camera tips, digital photography magazines also teaches its readers some post processing techniques, which is totally sweet because as you all know, post processing is what makes photography distinct from film photography.

Digital camera reviews and ratings

Digital Photography Magazine, unlike camera companies, provides for an unbiased review on each digital camera release. The result then is a more objective judgment for you to assess on which digital camera you should purchase. A digital camera review usually comes with overall rating and sample images, so you would be a hundred percent sure once you decide on which camera to buy. As they always say, quality first before brand name.

Photo gallery

Given that you already have a digital camera; a Digital Photography Magazinewould still be of use because digital camera magazines are also sources of inspiration to budding photographers with its gallery. Each gallery is sorted according to genre or category, took by some talent and put into that magazine, not for you to steal ideas, but to have at least a point of reference on what to shoot in your own creative way. The good thing also is that almost all digital photography magazines places the camera setting used in shooting the pictures in the gallery.

Articles about digital photography

What use is it to engage into digital photography when you are not abreast of its developments? Do you what camera brand NASA used in their recent space mission? Well, got you! In order to be good at what you enter in, you must know at least some things about it. A digital photography magazine gives new development and some rumours regarding photography, so you would have an idea on what to expect.

Photo contests!

Some digital photography magazines hold a contest for its patrons. Think of each contest as a gallery exhibit and a photo is chosen with its owner given a price. Do not be afraid of entering one because almost every reader submits their own entry because unlike painting, photography can be entered by anyone. The prize, if you are lucky, would really be worth it!

The points mentioned are some of the things that digital photography magazines offer. There are still millions of features that are waiting for you, every month is a special month for most of these magazines, as a matter of fact.

So what are you waiting for?

Best Digital Photography Books - The Long And The Short Of Ben's Books

One of the best digital photography books for you would be the book that answers the specific questions YOU have about digital photography!

The incredible explosion over the last couple of years in the field of digital photography, combined with the affordability of excellent digital cameras, has resulted in the publication of some of the best digital photography books seen yet.

The best digital photography books include books giving a detailed overview of the field, as well as the more specialized ones. This category is coming to the fore as digital photography is applied to an increasing number of the traditional fields of photography.

Among the best digital photography books, you will therefore encounter a bewildering array of titles.

The specialized topics covered in the best digital photography books include digital night photography, digital black and white photography, digital portrait photography, digital infra-red photography, digital photography lighting, and even setting up digital photography studios.

If you're just starting out on the digital photography road, one of the best digital photography books to read is probably Ben Long's revised and highly acclaimed 'Complete Digital Photography'.

For someone who wants to buy a first digital camera, or upgrade to a better model, this book includes some very useful information on what to take into consideration when shopping around.

Judged one of the best digital photography books available, it is neither too basic, nor too specialized, and is excellent at bridging the gap between the film and digital worlds. It explains the technical aspects of digital photography with clarity, and can serve as a thorough guide for shooting, and editing your photos in Photoshop.

The best digital photography books give a novice a good grasp of the subject. Ben Long's book certainly does this, by explaining everything from how the image is captured on the sensor, right through to printing and presenting the final image.

He spends a good part on digital 'darkroom' techniques, and introduces his readers to a variety of useful concepts for achieving the desired effects.

Ben Long, who is highly regarded as author of some of the best digital photography books, divides 'Complete Digital Photography' into four sections. The first part provides basic technical information to assist you when reading the rest of the book.

Most of the best digital photography books devote a section to giving you the necessary information upon which to make a buying decision. Even though many new cameras have appeared on the shelves since publication, the second part of this volume gives you an insight into which features you should be aware of when buying your digital camera.

In the third part of 'Complete Digital Photography', Ben Long gets down to actual shooting and shows you how to choose exposure, how to use a histogram, when and how to use a flash, and much more. All the techniques the best digital photography books usually illustrate, are detailed here.

Lastly, the book deals with digital editing and correction techniques, and also shows you how to go about printing your images. The CD that comes with the book, has what you need to complete the tutorials in the book, as well as many full-color images from the book.

As one of the best digital photography books, 'Complete Digital Photography' offers a truly comprehensive course that will bring out the best in you and your camera.

Another book by Ben Long, 'Getting Started with Camera Raw: How to Make Better Pictures Using Photoshop and Photoshop Elements', also deserves a place among the best digital photography books. This is one of the more specialized titles. Everything about RAW is detailed, from explaining what RAW is, why and how it is used, the image editing processes involved, to useful tips.

Apart from being the author of more than one of the best digital photography books, Long is also known for excellent series of articles. In 'Framed and Exposed' he explores how to give your prints an edge, how to shoot at night, how to buy photo printers, how to control digital camera image noise, and how to use Adobe Photoshop.

With his wealth of experience and knowledge, it is no wonder that he has written what is considered to be some of the best digital photography books!

For more information visit

Photography Business Marketing

Marketing in any business is tough, and when it comes to a photography business it can also be tough. This is sometimes because of the non-commercial interest that comes in to picture when we talk of photographs adorning walls. However, despair not. You can still make your photography business a highly marketable product or indeed, service. Follow some simple rules and get off on the right track!

Decide what your photography business is going to be like

There are two kinds of photography businesses that you can set up. It can be either Assignment photography or Stock photography. In both cases, the name explains it all. Assignment photography is the kind of business where you are assigned or hired to take photographs of something. It can be any event or just someone. The event can be someone's wedding. And that someone of course could be anyone.

Stock photography, on the other hand, is a business where you already have photographs in stock and you are selling them to interested parties. The stock photographs can be anything from flowers to nude women.

Therefore, you have two options to decide on. Basically, people start with the assignment photography thinking that it would give them a meagre but steady income. That is true to some extent but it will give you a very small audience.

Whereas stock photography business will help you reach a wider target market audience. Stock photography is recommended because that is where the potential of the photographer has better chances to be recognized.

Target your audience

When you are dealing with stock photography, you have a great chance of spending lot of resources without any returns. This is especially the case when you don't know who your audience is. When you are out to click those beautiful moments, make sure you know who you are going to show them to. This streamlines your clients and would also help you take photos that are relevant to your market. Try sending postcards or samples of your photos to your targeted clients and see their response. This way you can make a mark among the circles you want to feel your presence.

Give them what they want

When you do present your customer's photographs, make sure you're giving them what they asked for. So many photographers don't! This is important. They have chosen you because they believed that you were going to supply them with what they wanted. If you make a volte face and give them photos they don't need, you are sure to lose them. Therefore, be very attentive to the details and give your customers what they ask for. Take notes when they tell you what they want. People rarely remember more than 7% of what they've been told in a conversation 24 hours later - so take notes. A happy customer means more business!

Be present at places that matter

- When I say be present, I am not speaking about the physical presence of the photographer. I am talking about exposure of your work. Advertise them wherever possible and that's relevant. Keep the costs in line, advertising can get out of hand. Make sure your advertising in the right places. Publish your work on the net through some of the photography sites or stock houses. This would greatly increase your client base as your photographs are showcased along with the others. The sites may take a percentage of your earnings but it is worth it as you are just building your base while you are being paid. You can always start on your own once you have a considerable presence in the right circles.

- Think about organizing an internet site and drive traffic to it.

- Advertise on AdWords at and (you can now target local areas through Google)

Look for local markets too

- Join your local library that may publish your photographs in their weekly or monthly journal, ezine or newsletter. Making sure that your contact details are always available. This way you can get a foothold in your own locality.

- Go to your local florist and leave some business cards with the promise of a tip if work successfully comes your way from their referral.

- Visit your local church, mosque etc. and leave your particulars. You never know when questions are asked in these circles. Reciprocate with some free services from time to time.

- There are many venues you can work with like this, just put your thinking hat on.

Accept help from your peer photographers

Knowing some other photographers can also be immensely helpful. If they are good enough, they can show some of your collections to their clients who have some specific requirements. Even if they don't showcase your photographs, they may help you with some valuable tips to market yourself and networking ideas.

No replacement for quality

No matter how much you market yourself, if the quality of your photographs is not up to the mark, you are definitely poised to face doom. The quality of your photographs should be the best you can possibly present and keep in mind that there's always room for improvement. Quality most often results in recommendation and referral. Once you have a customer, never, ever skimp on quality because it's more costly to find a new customer than it is to keep an existing one.

Photography business marketing is often a case where your photographs have to be in the right place at the right time. Do not think that it is all by chance. The truth is, it is you who will make them available at the right place at the right time just by following a few commonsense marketing rules. All the best and happy marketing!

Bird Photography in Peru

Visitors to the Peruvian coast on photography tours are welcomed by a steady, salt-tinged breeze that comes off the steel-gray and golden panorama that is otherwise known as the Pacific Ocean. The cries of thousands of seabirds and sea lions that fish the rich waters of this dramatic, desert coast carry over the waves and emanate from the mists that occasionally hang suspended over the cold Humboldt currents.

The scenery contrasts dramatically with a turn of the head as a textured, life-filled sea is replaced by silent sands of the visually stunning Peruvian coastal desert. Plants and animals are replaced by a combination of ridged dunes, rocky outcrops, and lunar-like landscapes that are perfect for Peruvian photography portraits that are mystical and starkly beautiful.

This mix of life, landscape, and good lighting makes the coast of Peru an excellent area for both nature photography in Peru and landscape photography in Peru.

Birds to photograph on the Peruvian coast

There are a number of photogenic bird species that soar above, dive into, and pose for photography near the waters of the Peruvian coast. Many occur in large flocks, the following of which are the most emblematic:

  • Humboldt Penguin: Despite being situated so close to the equator, these comical birds are right at home in the cold waters of the Peruvian coast. They also occur off the coast of Chile, but are easier to see and photograph around scenic Peruvian islands. Threatened by habitat disturbance, some of the best places to photograph them in Peru are at Paracas, the Islas Ballestas, or around the Islas Palomino.
  • Inca Tern: One of the most striking of Peruvian seabirds, the dark gray Inca Tern has a coral-red bill and feet, and what appears to be a long, white moustache! They are easy to see and photograph as they perch on the craggy rocks and islands that dot the Peruvian coast.
  • Peruvian Pelican: They look like Brown Pelicans but are larger, have a lighter colored head, and more colorful bill. Like the Humboldt Penguin and Inca Tern, they are also only found in coastal Peru and Chile.
  • Guanay Cormorant: These striking, black and white seabirds with a red eye ring often make good photography subjects in Peru because of their tendency to pose on craggy, wave-washed rocks.
  • Red-legged Cormorant: Often seen on islands off of the Peruvian coast, this beautiful cormorant species has deep red feet, a yellow and red bill, and a white patch on the side of the neck.
  • Peruvian Tern: The Paracas Peninsula is the best place to go on a Peruvian photography itinerary to get images of this small tern species. There are few photos of this endangered bird and it is found at few other accessible sites.
  • Chilean Flamingo: Looking absurdly long-legged and long-necked, with pink and white feathers, Chilean Flamingoes make good subjects for photography in Peru. This is especially the case when a flock of these gangly birds are mirrored by their reflection in the glassy waters of the coastal lagoons they frequent.

The Humboldt Current (or "Why bird photography is so good on the coast of Peru")

In one of nature's great ironies, the Peruvian desert can support so few living things for the same reason that the offshore waters are so incredibly rich with life. The cold waters of the Humboldt Current aren't warm enough to produce the amount of evaporation needed to make rain clouds but they are infused with such a huge amount of upwelling nutrients that Peruvian coastal waters are considered to be the most productive marine ecosystem in the world. In photography language, this translates into a stunning desert coast bordered by a sparkling sea that hosts massive flocks of photogenic seabirds (as well as good numbers of sea lions).

The Peruvian coastal desert for photography

Peru is famous for Incan culture, photography of macaws and other jungle wildlife, Macchu Picchu, and the Nazca Lines among other highlights. Because so much of the wildlife photography in Peru and cultural photography in Peru is found in the Peruvian Amazon or high up in the incredibly scenic Peruvian Andes, many people often forget that Peru has a huge coastal desert.

The very dry conditions of coastal Peru made the Nazca Lines possible and have also preserved them for centuries. Although some Peruvian photography itineraries may include flights above these enigmatic glyphs for photography of the Nazca Lines, the stony plains, shadowy ravines, and windswept dunes that are backed by huge distant mountains make for abundant photography opportunities in the Peruvian coastal desert.

Photography at Paracas and Pisco, Peru

The Paracas Peninsula is the most prominent peninsula on the coast of Peru and has been set aside as a national reserve to protect the huge numbers of birds and marine wildlife that live in the area. Located just 120 miles south of Lima, near the seaside town of Pisco, the beautiful landscapes of seaside cliffs, sandy desert, and ocean with distant rocky islands on the horizon make Paracas a popular destination for photography in Peru.

In addition to the abundance of seabirds and occasional sightings of whales and dolphins, Paracas is also famous for a strange, huge, chandelier-shaped series of lines that were scraped onto a large, sea-facing sand dune. Known as "El Candelabro", they are easily viewed and photographed on boat trips to the Paracas Peninsula. Such boat tours can be arranged through travel agents in Pisco but are included in most photography tour itineraries to Paracas, Peru.

Photography at the Islas Ballestas, Peru

The Islas Ballestas, Peru are a series of small islands near the Paracas Peninsula that are often called "The "Galapagos Islands of Peru" because of the large numbers of birds and sea lions that live on them. Such a huge number of cormorants, penguins, pelicans, and other seabirds of the Peruvian coast have nested on the Islas Ballestas for so many centuries that most of the "soil" is actually "guano" or accumulated bird droppings.

A visit to these rocky outposts is a must for any photography trip to Peru because not only are they one of the easiest sites for fantastic wildlife photography in Peru, but the arched rocks with the ocean as a backdrop also make for stunning background scenery.

Photography at the Islas Palomino, Peru

Situated just off the coast of Lima, Peru, the Islas Palomino provide another opportunity in coastal Peru to photograph sea lions and a wealth of seabirds in their natural habitat. One of the nicest things about making a photography trip to these Peruvian islands is that it can be easily done as a day trip from Lima. This is very convenient for photographers with one day left on their Peruvian tour, or for folks who wouldn't mind ending a day of memorable, fantastic photography in Peru with some amazing Peruvian ceviche washed down with a pisco sour at one of the many excellent restaurants in Lima.

Modern Photography? Look At What Others Are Doing!

After the popularity and growth of photography and the invention of the camera, it was no surprise that dissemination and mass production of photo prints followed. Due to the art of photography, public as well as personal history, time and perception has immortalized mankind. The concept of privacy altered as the number of public figures increased and the action of man began being recorded. Photographs became proof of any event, experience or state of being.

The art of photography

During the early stages of photography, many hardships had to be faced before it could be certified as an art form. Artists and critics alike challenged this art form on both its mechanical and chemical front. Photography, for a long time, was only considered a craft.

Removing restrictions

When art schools and museums finally accepted photography as a recognizable art form, the trend continued till present. Many photographers moved away from the traditional and conventional norms that dictated documentary and straight aesthetic modes as an expression of individuality. Photography became the major form of visual art by the 1960's. Today, photography has been combined with a number of other forms of expression like mixed media and computer imaging.

Practical applications

There are many practical applications when it comes to photography. Photography has evolved to such an extent that it has become an instrument of expression in fields such as medicine, military activities, education and commerce. The greatest benefit of photography has been felt by science. Other fields that depend on photography are geology, aerial mapping, surveying, meteorology, archeology, and anthropology to list a few.

Digital photography

After the 21'st century, images could now be altered and manipulated in a number of ways with the aid of computer techniques and imaging. Photographic nature and technique was forever changed through digital photography. Conventionally photography involved a lens through which light had to be passed and lead to an emulsifying agent. In digital photography color filters and sensors are utilized for creating the image. Digital photography adopts two kinds of techniques. One involves using three layers of filters where each filter will allow only one color to pass through, green, blue or red.

These are just a few facts about modern photography. The art of photography has been around for almost hundred years and the innovations do not stop happening. There are still many more creative innovations yet to be invented, as the advancement of photography can never stop and it will never cease to amaze us.

Digital Photography Vs Traditional Photography

Digital photography may be one of the late 20th century's most innovative technologies. It is about half the cost of traditional photography, with the results being of equal or better quality. You waste nothing; there's no film required, and since you only print the pictures you need, digital photography is both cost effective and environmentally friendly. Perhaps the most compelling aspect of digital photography is the idea of showing pictures to people wherever they are, as long as they have a computer and an internet connection.


Photography is a popular hobby, pastime, or even a career for many people. Photography has come a long way since its early days and its popularity has not waned. In fact, digital photography is becoming even more popular and it is slowly replacing film photography, especially in professional environments. Even for experienced photographers, the move to digital capture brings with it a significant learning curve.

The Digital Camera

A digital camera is, in effect, a little computer. Picture quality varies from camera to camera. The quality of digital cameras has increased over the years, yet many people feel it isn't quite as good as a regular camera yet. When you're shopping for a digital camera keep in mind that it doesn't matter how much your camera costs, or how big it is. You're looking for the camera you're happy with, and that is what's most important. One of the things I like about digital cameras is that, unlike film, you can reuse the storage media over and over again with no extra cost. If you've ever used a film camera, you will remember how annoying it was that you could only store a few pictures on the film, without the ability to delete them once they were made.

The Digital Age

In a sense, digital photography adds a whole new step to photography. It is no longer just photography, it is digitally post-processed photography. The digital age has brought about the greatest transformation in photography since photography was invented.


Digital and traditional photography are complimentary arts. They each have their respective places in the lives of amateur and professional photographers. The skills acquired in traditional photography will definitely be passed on to the digital world. We can easily see that the world of photography has room for both digital photography and traditional photography. Let's just hope that digital and traditional photographers can make the best of both worlds and continue to produce great work. After all, digital photography is just another tool of modernization in an ever-changing world.

Photography - Did You Know?

Photography is painting with light! It's been said that photography is the one art where you don't need to go to school, nothing separates the pro from the amateur other skill a keen eye or the right moment. Give a camera to a child and they've cracked it, give the same child a keyboard and they'll get back to you in due time.

Most photographs are created using a camera , which uses a lens to focus the scene's visible wavelengths of light into a reproduction of what the human eye would see. The process of creating photographs is called photography .

The great thing about photography is its outward focus (puns and semi-puns are so hard to avoid) on the world around us, not the art itself. Moving from hobby photography to professional photography is a big jump. It's a jump not just because your ability to pay your mortgage and feed your family will now depend entirely on your talent with a camera and your skills at marketing those talents.

For me photography is about "collecting" experiences and allowing myself to be more than a fly on the wall in my subjects' lives. I don't think photography is dead, I think photography is an extremely young art form. I also look at the history of photography and see that many of its milestones have been based on the technology of the time.

Photography is going through an exciting transition period as many film photographers are beginning to explore the new capabilities made possible with digital cameras. Traditional aspects such as the fundamental techniques and lens equipment have remained the same, however others are markedly different. Photography is acquired when weather conditions, sun angle, and, when applicable, water levels are optimal to ensure that photographs will be suitable for a variety of purposes using standard photogrammetric techniques.

Natural light in photography is crucial if you want to take great portraits. Many assume this means the time of day in which she can shoot her portraits is limited. Photography is used to preserve memories of favorite times, to capture special moments, to tell stories, to send messages, and as a source of entertainment. Photography is an art of particularity, but this doesn't mean that photography must be from "outside in. If photography has too much natural accident, it will hardly carry visual dynamic. But if it has too much photographer intervention and manipulation of the subject, it will paralyze the expression of the subject's essence.

Once you've gotten your head around this and started shooting a few pictures, you might find that photography is quite fun and interesting. At first glance it would seem that unless you are a full-time adventure athlete, adventure photography is something that you will have little opportunity to apply yourself to? However, nothing could be further from the truth. When learning how to shoot action photos, there are many ways you can begin practicing and honing your skills when you are far from the mountains or wild rivers.

Some are able to select a wonderful location to shoot along with having the "artistic eye" to use the natural backdrop to obtain the best photographs possible. Pinhole photography is great fun and it can be the most serious kind of photography. There is the freedom from vying for the latest and the greatest the industry has to offer, and the freedom from the delusion that technically ever more perfect equipment is required for great photography.

Remote photography is used to learn more about things like bears' use of naturally-occurring bear rubs and how they respond to baited hair traps. Information from this work will be used to improve sampling methods and understand bear behavior. Photography is all about selection, first through the viewfinder and second when you look at the results. As long as there's selection involved, there's room for art - if the artist can pull it off. Good photography is all about seeing.

Input relating 'classical' portraiture to photography is not so easy to find. Though we may not want to take this kind of photograph, it still seems that we could learn a lot from the kind of discussion given here. Photography is also increasingly asserting itself on the auction block as an important investment. And its prices in the galleries and at the major fairs reflect its serious status. Photography is finally escaping any dependence on what is in front of a lens, but it comes at the price of its special claim on a viewer's attention as "evidence" rooted in reality. As gallery material, photographs are now essentially no different from paintings concocted entirely from an artist's imagination, except that they lack painting's manual touch and surface variation.

Underwater photography is becoming an exciting field of unexplored areas. Other photographers specialize in areas such as portrait, commercial and industrial, scientific, news, or fine arts photography. Photography is a customer service business. Whether you need family portraits, pet portraits, events coverage or complete wedding packages.

The most compelling part of digital photography is the idea of showing pictures to people wherever they are, as long as they are in front of a computer connected to the Web.

The overwhelming majority of older photographs are catalogued under the term "albumen prints" - the most common type of 19 th-century photographic print. Additional headings are assigned describing the typical cardboard mounts to which these images are attached - stereographs, cabinet card photographs, and cartes-de-viste.

Finally, If you plan on working with older photos, establish handling procedures and adhere to them whenever photographs are being used. View photographs in a clean, uncluttered area, and handle them with clean hands. Most 1860s-90s paper photographs are albumen. Even non-collectors associate horse-and-buggy and Old West images with the soft, sentimental tones that were produced by the albumen process. If only photographs are stored in a given area, 30-40% RH is best. If photographs are stored with paper, parchment, or leather materials, it may be necessary to maintain 40-50% RH to avoid placing unwanted stress on non-photographic materials.